It all started with a pop up store in Pacific Place, in the atrium of one of Hong Kong’s largest high-end shopping malls. In just a few months, Devialet conquered the hearts of the people of Hong Kong through stunning design, inspiring performances and well informed advice from our teams. Phantom was here to stay.
The first step to becoming unavoidable in Hong Kong: Opening a flagship store at an unbeatable location within the ifc mall. Located in the prestigious business location of Central, ifc mall offers a luxury shopping atmosphere, an exquisite setting for Phantom to offer a unique in-store experience.
From the outset, you are intrigued by Phantom, as you notice the iconic movements of Phantom's woofers through the transparent glass along the store’s shop front. From there, you are surrounded by Devialet technology, stepping into the immersive room for the most unadulterated experience of the best sound in the world.
This opening marks the first step in Devialet’s journey through Hong Kong and Asia Pacific. Devialet has continued to serve the residents of Hong Kong with further openings in Harbour City as well as an Immersive Room at Festival Walk.